Catenaa, Tuesday, October 14, 2025- BC.GAME News has signed on as the title sponsor of the Deccan Gladiators, three-time champions of the Abu Dhabi T10 League, for the 2025 season.
The move strengthens the intersection of blockchain-based brands and mainstream sports, placing the BC.GAME logo on the Gladiators’ jerseys for the upcoming tournament.
The Abu Dhabi T10 League, the only ICC-sanctioned 10-over professional cricket league, has grown in popularity due to its fast-paced format and star-studded rosters.
The 2025 season is expected to attract millions of viewers across Asia and the Middle East, with fan engagement increasingly driven by digital platforms.
Daniel Choudhary, Director of Acquisitions at BC.GAME News, said the partnership reflects the shared energy and innovation between crypto and cricket.
The collaboration will include interactive online content, exclusive fan drops, and cross-platform campaigns to expand the reach of T10 cricket into crypto-native spaces.
While details remain limited, the initiatives are expected to feature token-based experiences, community contests, and Web3 engagement tools.
This sponsorship highlights a growing trend of blockchain projects engaging with mainstream culture and entertainment beyond traditional NFT launches, integrating digital-native communities with globally recognized sports properties.
BC.GAME News covers digital entertainment, sports partnerships, and community initiatives worldwide, focusing on timely and responsible announcements for adult audiences.
Deccan Gladiators is a professional T10 cricket franchise competing in the Abu Dhabi T10 League, known for its rapid style of play and strong fan base across the Middle East and South Asia.
