Catenaa, Friday, October 10, 2025-World Liberty Financial (WLF), a Trump-linked digital asset platform, plans to launch a crypto debit card and expand tokenization of real-world assets, including real estate, oil, and gas.
CEO Zach Witkoff announced the pilot program at Token 2049 in Singapore, with the card expected to go live in Q4 2025 or Q1 2026.
Witkoff, joined by co-founder Donald Trump Jr., highlighted the company’s vision of bridging digital assets with everyday spending.
The platform aims to allow investors to acquire fractional ownership of high-value assets, including properties like Trump Tower Dubai, bypassing traditional investment vehicles such as REITs.
WLF’s expansion follows its recent public launch of the $WLFI token and the USD1 stablecoin, which it markets as a “new era” U.S. dollar alternative.
In May, WLF partnered with Abu Dhabi-based MGX to invest $2 billion in USD1 on Binance, sparking criticism from U.S. lawmakers. Senators Elizabeth Warren and Jeff Merkley raised concerns over potential conflicts of interest and the risk of foreign influence.
Despite regulatory scrutiny, WLF appears committed to growing its crypto payment and tokenization offerings.
Analysts note that the company’s strategy aligns with the broader trend of blending traditional finance with digital assets, particularly in real estate and alternative investments.
WLF’s crypto debit card pilot may signal a new phase of consumer-facing blockchain services, integrating tokenized holdings into daily financial activity.
